Xpress Ads
For this project, I blended creativity with strategy to develop an advertising platform that’s not only visually striking but also super effective.
Xpress Ads, a South African advertising company, needed their first-ever website to establish an online presence and showcase their cost-effective advertising solutions for SMEs. The goal was to create a professional, easy-to-navigate platform that would introduce their services, attract clients, and support future growth.
Key Deliverables:
Responsive Web Design: Designed a modern, user-friendly website optimized for mobile, tablet, and desktop viewing.
Branding Integration: Ensured the website reflected the company’s brand identity with consistent visuals and messaging.
Service Showcase: Created a clear, engaging page to highlight their offerings and benefits for small businesses.
Lead Generation Tools: Developed a contact form and call-to-action elements to encourage inquiries.
SEO Basics: Applied foundational SEO practices to boost search engine visibility.
Results:
Established Online Presence: Delivered a polished, professional platform that introduced Xpress Ads to the digital market.
Enhanced Accessibility: The responsive design ensured potential clients could access the site on any device.
Increased Inquiries: The clear structure and lead generation tools made it easy for customers to connect.
This project marked an important step in building Xpress Ads' digital footprint, setting them up for long-term growth and success.